After two respectable finishes within the Premier League, Norwich will attempt to move up the division. This summer has seen Norwich make a big splash in the transfer market as they make the most of the extra funds the new big money television deal has brought in. The East Anglian side were poor last season as they struggled for goals as they managed just over 1 per game which was helped by 3 goals in the final match at Manchester City. The team’s clear cut chance conversion rate of just 35% shows that they severely lacked a prolific striker as Grant Holt failed to repeat his impressive debut Premier League season.
Norwich have moved quickly in the transfer market with one deal being announced before the end of last season. Ricky van Wolfswinkel signed for the club for a deal worth €12M. He has scored 14 goals in both of his seasons with Sporting CP, while scoring 17 goals in 32 European appearances with Sporting and FC Utrecht, showing that Norwich are trying to sign players to take them to the next level. The Dutchman has received two caps for his National side and he will be hoping that the Premier League stage will allow him to add to those. This is definitely a huge coup for Norwich as he had been linked with several clubs who play regular European football.
Another Holland International who will be stepping out at Carrow Road next campaign is Leroy Fer who has finally got his move to England after failing a medical at Everton in January. He has signed for an undisclosed fee but he isn’t likely to be a cheap purchase for Chris Hughton. He is a central midfielder who operates in a more defensive role but can attack as can be seen by his 12 goals for FC Twente in 47 games. The Canaries lost possession every minute while they won possession every three minutes so Fer will be pivotal if this is to improve. Like his fellow countryman, Fer has two caps to his name so he will be hoping to add to that number while at Norwich.
A signing that has gone under the radar is Nathan Redmond who joined from Birmingham for a reported £2M. This could be the best deal for Norwich this summer, as fellow Championship winger Wilfried Zaha went for a lot more while Tom Ince will also go for a much larger fee. This is mainly down to Birmingham’s financial trouble but the youngster has International youth caps at all levels to U21’s which shows the potential he has. If he fulfills his undoubted potential, he could be sold on for an eight figure fee. Another addition to the squad is Blackburn left back Martin Olsson who can also play on the wing. He will strengthen the squad while offering Premier League experience unlike his fellow new signings. Javier Garrido has also signed a permanent deal with the Canaries after his successful loan spell last season.
The summer spending is unlikely to finish here as Norwich try to sign another striker with Fabio Quagliarella and Ola Toivonen being heavily linked. Both of these would be incredible deals for the club as they have a huge amount of experience to call upon especially within European competitions. Also Toby Alderweireld has been targeted but his agent has come out today and denied the move.
Despite this spending they have seen one notable departure with target man Grant Holt joining recently relegated Wigan Athletic. This may have upset some Norwich fans but this summer represents a new era for Norwich City as they exchange journeymen Englishmen for talented International stars. The signing of Redmond shows that Hughton wants to keep an English influence on the squad but it still shows the step up of the quality for Norwich.
The Canaries will be a force to be reckoned with next season with a top half finish looking to be a real possibility. With the quality that Norwich now possess, they could follow Wigan and Swansea in winning a domestic trophy. Last season Norwich were among the most boring sides in the division, however now they could be very exciting to watch. Especially if they add one or two other new players to their squad.
Van Wolfswinkel and Fer’s statistics whilst playing in the Dutch league were taken from Who Scored.
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